Ahart Qualitative

Many schools try their hand at conducting qualitative research. Below are some deficiencies we have observed:

Superficial: Most school research uses superficial qualitative methods, like open-ended text items as fishing expeditions.  

Invalid: Results often lack validity due to improper sampling procedures.

Biased: Analysis is frequently conducted without proper training, resulting in biased interpretations.

Vague: Reports generated are typically too vague, lacking actionable insights for school improvement.

Expensive: Traditional focus groups are costly and often fail to answer specific research questions.