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Virtuous Motivation

Validation Study

 Ahart Solutions is partnering with Pepperdine University to launch a national validation study of the Virtuous Motivation Survey in Spring 2025. We are currently recruiting additional university partners to join this collaborative research effort focused on character, motivation, and student flourishing. 

Overview of the study

Survey Development

We have invited NINE universities to participate in the validation of a new research instrument that assesses student motivation for virtuous action—a collaboration informed by self-determination theory (SDT) and character education. 

Purpose of the Study

This research seeks to close the moral–knowledge action gap—the phenomenon in which students may know the right thing but lack motivation to act on it. By understanding how autonomy, relatedness, and competence drive virtuous behavior, we aim to identify educational strategies that promote human flourishing and moral development during undergraduate years. 

We are seeking two small actions from university partners:

  • Distribute a short AI-moderated interview survey (April)
    Undergraduates will evaluate and suggest realistic scenarios used in our Virtuous Motivation Survey.
  • Share the final version of the scaled Virtuous Motivation Survey (early May)
    This final survey assesses student motivation across four virtue domains: Intellectual, Moral, Civic, and Performance. 

Survey Highlights

  • Developed from established SDT frameworks and character education research
  • Measures motivation across six key categories: Amotivation, External Regulation, Introjected Regulation Identified Regulation, Intrinsic Motivation, and a new construct—Virtuous Motivation
  • Designed for undergraduate settings
  • Each survey takes approximately 5 minutes to complete 

Why Participate?

  • Advance educational research in motivation and character development
  • Receive a summary of high-level findings from your institution
  • Be part of a nationally collaborative effort to shape future best practices in liberal arts and virtue education

Project Leads

Steven Bourgeois, PhD

Founder & CEO

Ahart Solutions

Dissertation Pathway

Ahart Education

Southlake, TX

Jessica Hooton-Wilson, PhD

 Fletcher Jones Chair of Great Books 

Pepperdine, University

Malibu, CA

Matthew Post, PhD

Assistant Dean for Academic Affairs and Applied Associate Professor of Philosophy

University of Tulsa

Tulsa, OK

Team

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Southlake, Texas 76092

 (817) 773-0709


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